4 ways
to choose
a business niche
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From employee to entrepreneur
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You can do everything yourself
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You know the market
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Relationships
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Partners
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Suppliers
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Easily build up a customer base
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See competitors' mistakes
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Choose with your heart
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Hobby
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Can it become a dream job until the grave or at least for a couple of years?
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Make a business plan
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Demand
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Marginality
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Have to do boring things too
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Reduce production costs
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Saving on materials
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What is a niche
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A niche is a small market segment with limited supply and demand
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It always has individual demand from small groups of customers
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It is a fishy place where you overtake your competitors and catch customers
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For example
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YouTube
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Billions of viewers on a wide range of themes
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Video production is a market segment
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And business videos are a niche
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The right niche
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is an entrepreneur's treasure trove
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Criteria
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Demand
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Large
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Stable
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Margin
- High
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Competitors
- Not doing well
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Choose wisely
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Find niches with good start-up conditions
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Low cost of goods
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Contractors without customers
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Franchise
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Good conditions
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Demand
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Check the frequency of search queries
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- price
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- buy
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+ order
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No good franchisee in the region
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Take note
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Weak competitors
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Unsuccessful website
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Bad reviews
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Trading on the marketplace
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Promotion price
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Lucky ticket
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All 3 paths converge
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Hiring experience
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Love what you do
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Niche opens up prospects
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